From a children's brand that bubbled with gleeful energy, Zoop has transformed its brand identity into one that is modern and innovative while being fun and fashionable at the same time. Zoop, in response to the changing preferences and evolving aspirations of children, presents a visual world in the form of a creative imagination playground to daydreamers, allowing them to express themselves. Titan Company Ltd. marketing head of watches and wearables division Sirish Chandrashekar said, "We are excited to launch Zoop with innovative messaging that will connect deeply with the new-age kids. Introducing vividness and magic with its transformation, the brand acts as a badge of creative imagination for kids who think beyond the boundaries to create a world they imagine by using advanced technology. We have also launched the "Hello Imaginators" programme for the same, to recognise the young imaginators from across the country who truly represent what the brand stands for and encourage them to pursue their desired fields."" "I am thrilled to be associated with the "Hello Imaginators" programme by Zoop. Just like me, there are so many children in India who are dreaming big, striving every day to make their dreams come true across different fields. This is a wonderful initiative by Titan to recognise and reward such talents and bring them to light," added Anilkumar.